Ecotourism and responsible tourism

Guided Wolf tracking tour in Winter

Guided Wolf tracking tour in Winter. Photo: Aivar Ruukel

Travelling with Wild Sweden is more than an unforgettable nature experience. It is also an important contribution to wildlife conservation as well as our local economy.

Our promise to sustain our environment

We have now worked for more than 10 years to take people from all over the world to see some of Sweden’s most remarkable wild animals such as moose, wolves, beavers and brown bears. Our aim is to offer genuine nature experiences that support wildlife conservation and creates economic opportunities for the local society.

We are proud to know that WildSweden is often referred to as a good example by both authorities and others. We aim to prove that sustainable nature based tourism with a focus on wild animals can be a substantial income for communities in rural areas.

We have applied a strict policy to reduce, reuse and recycle whenever possible, for example:

  • We work actively to reduce our driving distances by staying at local guesthouses close to the points of interest and on most tours we stay several days in the same areas.
  • We inform and encourage our guests to choose public transport or our collective transfer services whenever possible.
  • Our boats are run on electric engines and the batteries are recharged on clean energy hydro-power.
  • We recycle almost all of our waste. We separate all plastic, paper, metal, electronics and batteries and take it to the communal recycling stations.

We work actively to track wolves and report our findings to researchers and county boards as an important contribution in the monitoring of the Scandinavian wolf population.

Our promise to support our community

We are as local as anything can get. We work exclusively with local guides and locally owned accommodations and restaurants. This creates jobs in rural areas and also provides you with a much more authentic experience. We ask the restaurants to cook our meals made from locally produced ingredients, for example smoked wild boar or vegetarian bean burgers along with pickled chantarelles or sweetened lingonberries.

We train local guides to understand the various forms of interaction between humans and wildlife. There are many conflicts that must be solved and it is important to understand the various aspects and to get the bigger picture in order to find new solutions. Our aim is that each one of our guests will return home with a deeper knowledge and understanding about our wild animals and how one can act to preserve nature.


Group size

We operate small group tours where one guide take care of a maximum of eight guests to give you a more genuine experience.


We are more than happy to share our success with others

WildSweden is a successful company and we are always happy to share our success with others who are aiming to develop similar businesses throughout Sweden and the World. During more than 10 years we have shared our experiences and success factors with others through consulting, presentations, workshops and networks. We have been active in numerous ecotourism projects  throughout Sweden and Norway. Since 2005 we have given presentations and workshops at more than 100 locations. Our 12-day development process “Ekoturism i praktiken” was awarded Swedish Rural Development Project of the year in 2010.


Thank you for your participation

Our mission is to make Sweden a wilder place! By just joining our tours you contribute to our on-going work. Thank you for your contribution.